Wolf Analytics
See what visitors do, without sending it to anyone else.
What the plugin does
See who visits, what they look at and what they buy. Your visitors’ data stays on your own site.
How you can benefit from it
- Visits and top pages
- No cookies needed
- Product views and basket steps
- Sales by page
- Where your sales came from
- Compare all your sites in one view
- Visits and top pages
- No cookies needed
- Product views and basket steps
- Weekly report by email
- Where sales came from
- Compare all your sites
Getting started
Install Lite
Plugins, Add New, search for the plugin, then install and activate. Lite is free.
Add Pro
Download the Pro plugin from your account, then Plugins, Add New, Upload Plugin.
Paste your key
Pro and Business need a licence key. Updates then arrive in your dashboard.
| Lite | Pro | Business | |
|---|---|---|---|
| Visits and top pages | |||
| No cookies needed | |||
| Product views and basket steps | – | ||
| Weekly report by email | – | ||
| Where sales came from | – | – | |
| Compare all your sites | – | – | |
| Updates and security fixes | From your dashboard | 1 year | 1 year |
| Support | WordPress.org forum | Email, working days | Priority email |
| Price, per site | Free | £29 a year | £69 a year |
Illustrative screens. The edition selected in the price box decides what is locked.
Do I need a cookie banner?
The plugin sets no cookies, but check your own site for other tools that do.
Is the data sent to you?
No. It stays in your own database.
Can I compare sites?
Yes, on Business.
| Version | 2.1.0 |
| Last updated | 23 Sep 2026 |
| Requires WordPress | 6.5 or newer |
| Tested up to | WordPress 6.9 |
| Requires PHP | 8.1 or newer |
| Licence | GNU GPL v2 or later |
| Language | English (UK) |
| WolfStack addon | None, it works on its own |
| Support | Lite: WordPress.org forum. Pro and Business: email and help desk, working days, 9am to 5pm UK time. |
| Refunds | 30 days on a new yearly plan, 14 days on monthly |
Pairs well with
Wolf SEO
Be understood by search engines.
Wolf Forms
Forms that arrive where you work.
Wolf Mail
Your site’s emails, from one place.